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Demotix to Bring Citizen Journalism to Mainstream A new agency has just gone live. Aiming to use the resources of citizen journalists to sell to mainstream media outlets, Demotix launched yesterday. It will sell news videos and images submitted by professional and amateur correspondents across the globe to mainstream media outlets. The fee split is a generous 70% to the content creator, and 30% to the agency.
Turi Munthe, Demotix CEO, says, "Demotix is potentially crucial to the mainstream media, but we don't pretend to be the mainstream media. It's a public site and we hope that it will become an alternative place for people to get their news. But we want to have a little bit more kick than that - we want to turn our 'street reporters' into sources for the mainstream media."
Images of North Korea have already been used on the site since it was quietly rolled out six weeks ago.
